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Dot Com Sr Analyst

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Location: Bangalore, KA, India - Manyata Embassy Business Park, SEZ, G3 Wing A (Teak) Bloc, Floor 7-10
Job ID: 1085439
Job Type: Full-Time
Date Updated: Mar 11, 2021

General Description

Senior Analyst – Home Page Analytics 


At JCPenney, we share a passion for serving customers, supporting our communities and being the best retailer for all families. At every touchpoint, customers discover stylish merchandise at incredible value from an extensive portfolio of private, exclusive and national brands.  


Working at JCPenney means joining a dedicated team of associates who are encouraged to be uniquely themselves in a safe, caring and welcoming environment. It is a place where careers prosper, accomplishments are celebrated and diversity flourishes. It’s a place that’s meant for you.  



Primary Responsibilities: 

  • Working knowledge of Web Analytics as an overall skill. 

  • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs) 

  • Collaborate with internal teams and suggest required changes and editions to optimize user experience.  

  • Utilize strong analytical ability to evaluate end-to- end customer experience across multiple asset classes and customer touch points.  

  • Has worked on Adobe Analytics reporting/data pulling, dashboard creation, scheduling reports etc. for at-least 4 to 5 years. 

  • Has intermediate level knowledge with Adobe Analytics tools such as Segments, Calculated Metrics, Analysis Workspace etc 

  • Excellent knowledge with 4+ years of practical experience on Adobe Analytics  

  • Ability to Design and Implement Tracking Strategy for various business sites 

  • Ability to find key insights across disparate sets of data to help positively impact the business.  

  • Liaising with internal stakeholders to solve any issue related to campaign tracking 

  • Work closely with stakeholders across multiple busines teams to ensure alignment and accurate execution on digital strategy requests for jcpenney.com  

  • Identify dependencies across cross functional teams and proactively remove obstacles preventing from providing deep customer analysis. 

  • Create and communicate actionable insights to Ecommerce leadership and cross functional partners 

  • Help define and track KPIs to support strategic decision making 

  • Support weekend and odd hour needs. 

Core requirements of the position: 

  • 5-7 years’ of Analytics Experience in Ecommerce or Retail 

  • Accustomed to working in a fast-paced, deadline-driven environment 

  • Independent yet communicative and team-oriented.  

  • Effective communication with strong interpersonal skills and ability to present point-of-view to various levels of organization 

  • Experience working in matrixed environments across eCommerce, business teams and core IT 

  • Excellent critical thinking and problem solving skills  

  • Ability to work independently and reliably with minimal supervision in a non-traditional setting 

  • Desirable to have knowledge of Google Analytics/Adobe Analytics (analytics with key focus on Report builder, analysis workspace, ability to create segments and calculated metrics) and SQL 

  • Knowledge of clickstream and digital behavior is required 

  • Advanced level user in Microsoft tools & Excel: pivot tables, charts, v-lookups, and dashboard creation 


Job Title: Dot Com Sr Analyst
Location: Bangalore, KA, India - Manyata Embassy Business Park, SEZ, G3 Wing A (Teak) Bloc, Floor 7-10
Job ID: 1085439

J.C. Penney Company Inc.
Plano, Texas

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