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Art Director - Fashion

Location: Plano, TX, United States -
Job ID: 1082827
Corporate Positions
Marketing & Advertising
Job Type: Full-Time
Date Updated: Jun 10, 2019

Art Director - Fashion
J.C. Penney Company, Inc.
Plano, Texas

The Art Director will work with the Creative Sr. Art Director, Copy Manager/writers and Project Manager to ensure seasonal direction, established color palettes, consistency in art direction, design and branding, as well as create a cohesive relationship between visual and written creative concepts.

Primary Responsibilities:

  • Create advertising for print collateral, preprints, mailers, postcards, toolkits, digital collateral, social media and special projects. Designs these ideas into effective retail advertising to promote immediate sales and achieve the Company’s fashion/brand image goals.
  • Take vital information from creative briefs and effectively applying it into creative executions that will motivate customers to buy.
  • Collaborates with Creative Sr. Manager and project team members and to ensure details of projects are on-brand, thoroughly thought out and well designed.
  • Effectively communicates with Sr. Art Director and Creative Sr. Managers to ensure project design meets the needs requested.
  • Checks projects to ensure accuracy, adequacy of selling message and creative effectiveness before submitting to senior management.
  • Ensures corrections that have been requested are completed on assigned projects before being reviewed by senior management.
  • Monitors own time on assigned projects to ensure established due dates are met.
  • Directs still life and fashion photo shoots on occasion.

Core Competencies & Accomplishments:

  • Bachelors Degree in Fine Arts, Graphic Design or Advertising preferred.
  • Photo Art Direction experience in studio or on location photo shoots required.
  • 3-5 years of design, graphic arts, and production in retail fashion preferred.
  • Significant experience in layout for print, digital and current social media with proven graphic skills.
  • Strong typography skills with close attention to details such as kerning and leading.
  • Understanding that this position will sometimes involve art directing photo shoots but will mostly involve designing layouts for various projects – fashion and still life photo art direction experience a plus.
  • Excellent knowledge of design techniques, tools and principles; gif animation a plus.
  • Demonstrated creativity, aesthetic sensitivity.
  • Excellent attention to detail and strong visualization skills.
  • Eager to work on projects that begin in concept phase and take them to execution stage.
  • Ability to understand direction and feedback, and keep up with tight deadlines.
  • Ability to present work confidently to both colleagues and various levels of management.
  • Ability to multitask in a fast-paced environment with the ability to be self-motivated and adaptive to change.
  • Must be proficient in InDesign, Adobe Photoshop, Adobe Illustration and other MAC based applications and design programs.

NOTE: Please submit a link to online portfolio with application.

What you get:

Our corporate office, located within the exciting new development of Legacy West in Plano, Texas, supports JCPenney stores and supply chain facilities nationwide. We offer a competitive benefits package including medical/dental/vision, term life insurance, paid vacation/holidays, 401(k) Savings Plan with company match, and an associate discount on JCPenney merchandise. On-site campus amenities include health clinic, pharmacy, daycare and preschool, full cafeteria service, a 24-hour fitness center and free garage parking.

About JCPenney:

At JCPenney, we share a passion for serving customers, supporting our communities and being the best retailer for all families. As a company founded on the Golden Rule, our success is rooted in the belief that we treat everyone the way we would want to be treated. At every touchpoint, customers discover stylish merchandise at incredible value from an extensive portfolio of private, exclusive and national brands. Reinforcing this shopping experience is the customer service and warrior spirit of approximately 98,000 associates across the globe, all driving toward the Company's mission to help customers find what they love for less time, money and effort.

Working at JCPenney means joining a dedicated team of associates who are encouraged to be uniquely themselves in a safe, caring and welcoming environment. It is a place where careers prosper, accomplishments are celebrated and diversity flourishes. It’s a place that’s meant for you.

For more opportunities to join our team please visit our careers page.

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REQ ID: 1082827

Job Title: Art Director - Fashion
Location: Plano, TX, United States -
Job ID: 1082827

J.C. Penney Company Inc.
Plano, Texas

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